Retail Analytics

Shows the health of the customer file by breaking active customers into new, retained, and reactivated buyers.

Shows whether the active customer file is growing or shrinking and what is driving the change.

Shows sales by product for the selected month vs the same month last year.

Identifies the products and categories that new customers buy first that lead to high repeat purchases and lifetime values.

Evaluates repurchase behavior and loyalty tiers across customer segments.

Reporting Mode:

Single Dimension (Multi-Select)

Multi-Dimension (Drill-down)

Layer 1:

Layer 2:

Layer 3:

Minimum Rebuy Rate (%):

W1: Weight for Gross Profit (%)

W2: Weight for Rebuy Rate (%)

W3: Weight for GP to Initial Custs (%)

W4: Weight for Avg Days between orders

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